A PROVEN TEAM…

At Collegiate Wines we meticulously integrate the perfect blend of flavors, a distinctive name, and premium packaging to offer alumni and fans of your University a bottle of wine that stands out. From the vineyard to your doorstep, Collegiate Wines delivers an unparalleled wine experience that proudly represents your alma mater. Whether sharing at alumni events, gifting to friends and family, or enjoying a tailgate party our wine is crafted to be proudly showcased.

  • A topflight Winemaker and specialty winery in Napa Valley who has a 20-year-long history creating more than 100 wines that have received a score of 90 or higher from the likes of Robert Parker, Wine Enthusiast, Wine Spectator, and James Suckling.

  • Our professional team in Napa Valley excels in wine fulfillment: tracking individual wine orders and effectively shipping those orders to any location worldwide.

  • Leadership at Collegiate Wines that bring decades of experience and knowledge of what the consumer is looking for in their wines and how to market those products to them in a targeted and very effective way.

From the vineyard to your doorstep, Collegiate Wines delivers an unparalleled wine experience that proudly represents your alma mater.

MEET THE FOUNDER

Bill Shoaf
CEO

Bill Shoaf – Bill brings over four decades of experience in the boutique hotel and destination restaurant business and has served as a national wine judge for the top wine competitions across the United States. As a Co-Founder with Jack Cakebread of Cakebread Cellars in Napa Valley, Bill helped establish The American Harvest Workshop, has trained award winning Chefs from all over the United States on wine making, viticulture and wine and food pairing for over 35 years. Bill has written two Wine Spectator Grand Award winning wine lists and has an extended knowledge of what the consumer is looking for in their wines and how to market those products to them in a targeted and very effective way.
Bill is a graduate of Cornell University School of Hotel Administration

MEET THE WINEMAKER

Jean Hoefliger
Consulting Winemaker

As a young man, Jean Hoefliger studied international finance in his home country of Switzerland, eventually finding his passion in wine production, working at wineries in Bordeaux, South Africa, Spain, Italy, and California. With his educational and vocational training, Jean offers a unique perspective, bringing the insight of viticultural expertise, winemaking knowledge, and real-world business acumen. At his godfather’s estate in Switzerland, he developed a love for the alchemical process of turning grapes into something extraordinary. After moving to California, Jean worked at Michel Schlumberger and Hartford Family in Sonoma, eventually exploring the world and making wine in Bordeaux at Chateau Cardonnieux, South Africa at Meerlust while earning his degrees in enology and viticulture at Switzerland’s Federal Winemaking School of Changins and in science at the Maturité Fédérale. After several years in Bordeaux following his education at Chateau Lynch- Bages, Jean was called back to California where he spent five years as winemaker for Newton Vineyards.


Starting in 2006, Jean was an institutional partner and winemaker of Alpha Omega in Napa Valley. He helped grow the winery while concreting himself as a respected consulting winemaker on a global level. In early 2021, he decided to wrap up his winemaking role at Alpha Omega and focus on his consulting clients. Jean has built his client wineries over the years to include: Monteverro in Tuscany, Grapeheart in Suisun Valley, V. Vineyards in Sonoma County, and in Napa Valley: AXR, The Debate, Clark-Claudon, Decades 5, Denali Estate, Harbison Estate Wines, Joseph Carr Wines, MR Michel Rolland, Theorize, and Sunshine Valley Vineyards. Jean’s consulting business reflects his passion for vineyard management, winemaking, and advisement on relevant business strategies that focus on implementation of sales structure.

Creating Premium Wines

that Celebrate the Spirit

of Your University!

Begin your almamater wine journey right now.